NewzEngine Newsletter: The power of news aggregators
As a NewzEngine subscriber every release or speech you send via our platform is automatically distributed to some of the most powerful news aggregators in the world. We believe this access provides our customers with significant value. Here’s a short Q&A about this service.
What do news aggregators do?
News aggregators collect and distribute information to tens of millions of subscribers globally.
Why do people subscribe to news aggregators?
To receive real-time data directly from its source. Subscribers may be active investors required to keep up with economic and social changes occurring in certain markets around the world. Or they may be members of the media interested in a particular sector and keen to receive as much information, from as many different sources, as possible.
Why are press releases of interest to people?
As the media itself becomes more fragmented, the value of raw data – that is, announcements made directly from companies and organisations – increases because people can no longer just rely on traditional information providers. This means that your message is delivered undiluted to potential customers, partners, investors and commentators.
What news aggregators will NewzEngine send my release to?
- MIL-OSI, New Zealand-based news publisher/syndicator. Then on to:
- DowJones Factiva, which has a global financial/business focus,
- LexisNexis, which sends to the global legal sector,
- Acquire Media/NewsCycle, whose clients are members of the New York and London stock exchanges,
- Contify, which sends to American aggregators GALE, NewsBank US, and also to Comtex news network, and Thomson Reuters,
- Knowledge Basket, which covers New Zealand tertiary education providers and libraries.
How come NewzEngine is able to send to these services?
NewzEngine’s access to world-leading news aggregators is through a New Zealand-based syndicator, the MIL-OSI Network, which publishes over 35,000 global English language items per month via sites that include LiveNews (NZ), Foreign Affairs (Asia/Pacific/USA/EU), and NewsKitchen (EU/RU/Baltics).